

vLINK-it started of as a Corporate Research and Development entity in 2004. Over the years we have worked with small to medium size companies helping organizations and leaders to think about and plan for its future existence. It is based around the organization's clear understanding of its mission; its vision for where it wants to be in the future; and the values that will guide its actions.
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The four-pronged approach of the balanced score card allows us to understand the company’s performance by the traditional financial analysis, including metrics such as operating income, sales growth and return on investment. We give our customers the best service by engaging value added professional auditors to provide us with the best solutions to unsatisfactory figures.We conduct customer analysis, including customer satisfaction to understand customer behavior.
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An internal analysis of the company magnifies itself on how the business processes are linked to strategic goals. When threading the thin ice of legality in re-strategising a company we take pride in engaging the brightest of legal professionals before execution. When evaluating the sturdiness we use the brightest accountants who help us understand the numbers, we use the best change masters and finally the strategic thinkers to re-strategise. For learning and growth analysis including employee satisfaction and retention as well as the performance of an organization's information services is handled by our professional human resource trainers who have been successfully training for over a decade.
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Vennulla Sivalingam Arul graduated with a LLB from the University of Glamorgan in 1996. She subsequently went on to do her certification in Taxation and pursued her Masters In Business Administration (MBA) completing it in 1999. She started her career as a lecturer and soon after moved on to Corporate Research. With her legal background , an MBA and Corporate Research exposure Vennulla Arul was able to inject dynamic strategies and value into new or struggling companies. She has worked with some of the latest cutting edge technologies for the shipping industries, successfully changing the landscape of performance in some struggling home grown names and very frequently works with old money and new innovations.
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She started vLINK-it on a blank sheet of paper and today she works with some of the brightest industry players and professional service providers. LINK-IT inspires to grow into a global name. They are steadfast in their mindset, everyone needs a strategy.
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"The system connects the dots between big picture strategy elements such as mission (our purpose), vision (what we aspire for), core values (what we believe in), strategic focus areas (themes, results and/or goals) and the more operational elements such as objectives (continuous improvement activities), measures (or key performance indicators, or KPIs, which track strategic performance), targets (our desired level of performance), and initiatives (projects that help you reach your targets)."
-As explained by the Balanced Scorecard Institute-